REALM Featured in Keycrew Journal

March 3, 2025

Keycrew

Inside the World’s Most Exclusive Real Estate Network

The world’s top real estate professionals are fundamentally changing how prime properties change hands. REALM, an invitation-only platform, has quietly become the most exclusive network in real estate – with its carefully selected members representing the top 1% of luxury real estate professionals globally.

“We’ve been very intentional about our growth because we really wanted to stick to the people that are operating at the very top of their game,” explains Julie Faupel, founder and CEO of REALM. This carefully curated approach has proved remarkably successful – within just nine months of its March 2020 launch, the platform’s members had accumulated $5.4 billion in luxury inventory.

Read the article >

News & Press

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November 3, 2025
New White Paper Considers the Role of AI Tools in Luxury Real Estate Sales – WRE News
July 17, 2025
Ultra-wealthy buyers are clamoring to live in these cities — see where NYC ranks among them – New York Post

STAY CONNECTED WITH REALM

Luxury buyers aren`t asking, "Where do I want to live?" They`re asking, "How do I want to live?"

That shift is changing everything about how luxury real estate is marketed.

Join us for this week`s Leading Minds as we explore how today`s affluent buyers discover properties through lifestyle-driven searches—and why advisors need to evolve beyond listing descriptions to become the trusted authority behind the lifestyle.
Together with Agent Image, we`ll discuss how AEO, SEO, blogs, newsletters, and digital content can position your expertise around the questions luxury buyers are already asking, helping you become visible long before they`re ready to transact.

Wednesday August 26th
1:00 PM PT / 4:00 PM ET

The future of luxury marketing isn`t about selling the listing—it`s about telling the story of the life your clients want to live.

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Luxury buyers aren't asking, "Where do I want to live?" They're asking, "How do I want to live?"

That shift is changing everything about how luxury real estate is marketed.

Join us for this week's Leading Minds as we explore how today's affluent buyers discover properties through lifestyle-driven searches—and why advisors need to evolve beyond listing descriptions to become the trusted authority behind the lifestyle.
Together with Agent Image, we'll discuss how AEO, SEO, blogs, newsletters, and digital content can position your expertise around the questions luxury buyers are already asking, helping you become visible long before they're ready to transact.

Wednesday August 26th
1:00 PM PT / 4:00 PM ET

The future of luxury marketing isn't about selling the listing—it's about telling the story of the life your clients want to live.

We made USA Today. Our new partnership with KeyCrewMedia (home of Leading Estates of the World) means REALM’s ~600 top-producing advisors are now featured voices across their editorial network — reaching readers, portals, and platforms worldwide. This is what happens when the top 1% of luxury real estate gets the microphone. Link in bio to read more.

#REALMGlobal #KeyCrewMedia #USAToday #LuxuryRealEstate #GlobalRealEstate #RealEstateLeadership #RealEstateInnovation #LuxuryLifestyle #IndustryInsights #RealEstateNews #GlobalNetwork #LuxuryProperty

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We made USA Today. Our new partnership with KeyCrewMedia (home of Leading Estates of the World) means REALM’s ~600 top-producing advisors are now featured voices across their editorial network — reaching readers, portals, and platforms worldwide. This is what happens when the top 1% of luxury real estate gets the microphone. Link in bio to read more.

#REALMGlobal #KeyCrewMedia #USAToday #LuxuryRealEstate #GlobalRealEstate #RealEstateLeadership #RealEstateInnovation #LuxuryLifestyle #IndustryInsights #RealEstateNews #GlobalNetwork #LuxuryProperty

In an era of rapid technological acceleration, speed and automation are easy to achieve. But true leadership requires preserving what cannot be replicated: your authentic human perspective.

In this thought-provoking clip from Episode 23 of the Intelligent Luxury Podcast, digital anthropologist and futurist @briansolis shares a powerful reminder for the modern real estate advisor.
While AI can instantly answer prompts and streamline backend tasks, relying on it to think for you strips away the very value clients hire you for. Technology should be leveraged for growth, transformation, and future preparation—but the trust, strategic judgment, and unique values you bring to every transaction must remain distinctly yours.

Augment your execution with technology. Lead every relationship with your humanity.

How are you ensuring your unique human voice stays at the forefront of your tech stack? Share your thoughts below.

🎙️ Stream the full conversation on the newest episode of Intelligent Luxury.

#RealmGlobal #IntelligentLuxury #PodcastLaunch #DigitalAnthropology #HumanCentricAI

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In an era of rapid technological acceleration, speed and automation are easy to achieve. But true leadership requires preserving what cannot be replicated: your authentic human perspective.

In this thought-provoking clip from Episode 23 of the Intelligent Luxury Podcast, digital anthropologist and futurist @briansolis shares a powerful reminder for the modern real estate advisor.
While AI can instantly answer prompts and streamline backend tasks, relying on it to think for you strips away the very value clients hire you for. Technology should be leveraged for growth, transformation, and future preparation—but the trust, strategic judgment, and unique values you bring to every transaction must remain distinctly yours.

Augment your execution with technology. Lead every relationship with your humanity.

How are you ensuring your unique human voice stays at the forefront of your tech stack? Share your thoughts below.

🎙️ Stream the full conversation on the newest episode of Intelligent Luxury.

#RealmGlobal #IntelligentLuxury #PodcastLaunch #DigitalAnthropology #HumanCentricAI

High-income sellers may face an additional tax that’s easy to overlook: the Net Investment Income Tax (NIIT).
The general income thresholds are:
• $200,000 for single filers
• $250,000 for married couples filing jointly
NIIT can apply to income from capital gains, dividends, interest, and certain rental income—potentially impacting a seller’s overall net proceeds.
For luxury real estate clients, identifying these considerations early can help avoid unexpected tax implications and support better planning around a sale.
Connect with Mercer Advisors to learn more about how thoughtful tax and wealth planning can help clients prepare before a transaction.

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High-income sellers may face an additional tax that’s easy to overlook: the Net Investment Income Tax (NIIT).
The general income thresholds are:
• $200,000 for single filers
• $250,000 for married couples filing jointly
NIIT can apply to income from capital gains, dividends, interest, and certain rental income—potentially impacting a seller’s overall net proceeds.
For luxury real estate clients, identifying these considerations early can help avoid unexpected tax implications and support better planning around a sale.
Connect with Mercer Advisors to learn more about how thoughtful tax and wealth planning can help clients prepare before a transaction.

Discover the unmatched beauty and opportunity of Big Sky alongside REALM’s exceptional local members.

Over two unforgettable days, explore extraordinary private communities, transformative new developments, world-class outdoor recreation and the breathtaking landscapes attracting discerning buyers from around the globe.

Join us for exclusive access, meaningful connections and insider perspectives from the advisors shaping the future of luxury real estate in Big Sky.

REALM Salon | Big Sky, Montana

September 14 + 15

Learn more and register through the REALM Events page.

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Discover the unmatched beauty and opportunity of Big Sky alongside REALM’s exceptional local members.

Over two unforgettable days, explore extraordinary private communities, transformative new developments, world-class outdoor recreation and the breathtaking landscapes attracting discerning buyers from around the globe.

Join us for exclusive access, meaningful connections and insider perspectives from the advisors shaping the future of luxury real estate in Big Sky.

REALM Salon | Big Sky, Montana

September 14 + 15

Learn more and register through the REALM Events page.

This week on Leading Minds, Brad Peters—founder of Scoop Analytics and the visionary behind the technology powering REALM’s new Diagnostic Reports—joins us for a conversation about turning business data into actionable intelligence.
With decades at the forefront of business intelligence, Brad will explore how REALM members can move beyond what happened to understand why it happened, what’s changing, and where opportunity may be emerging.
Discover where the data comes from, how it can be enriched, and how to put it to work to uncover opportunities and make smarter, more informed decisions.
This intelligence is exclusive to REALM members. Come see what your business data has been trying to tell you.

#REALMGlobal #LeadingMinds #BusinessIntelligence #DataAnalytics #LuxuryRealEstate #RealEstateInnovation #RealEstateTechnology #DataDriven #LuxuryRealEstateProfessionals #RealEstateLeadership #ActionableInsights #FutureOfRealEstate

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This week on Leading Minds, Brad Peters—founder of Scoop Analytics and the visionary behind the technology powering REALM’s new Diagnostic Reports—joins us for a conversation about turning business data into actionable intelligence.
With decades at the forefront of business intelligence, Brad will explore how REALM members can move beyond what happened to understand why it happened, what’s changing, and where opportunity may be emerging.
Discover where the data comes from, how it can be enriched, and how to put it to work to uncover opportunities and make smarter, more informed decisions.
This intelligence is exclusive to REALM members. Come see what your business data has been trying to tell you.

#REALMGlobal #LeadingMinds #BusinessIntelligence #DataAnalytics #LuxuryRealEstate #RealEstateInnovation #RealEstateTechnology #DataDriven #LuxuryRealEstateProfessionals #RealEstateLeadership #ActionableInsights #FutureOfRealEstate

Buying the beach house has nothing to do with the beach house—it’s about the people who occupy it.

As a massive transfer of generational wealth unfolds, client motivations are shifting. Riches are no longer measured purely in square footage or structural amenities, but in time, connection, and shared experiences.

In this insightful exchange from Episode 22 of the Intelligent Luxury Podcast, Asha Saxena and Mark McLaughlin discuss why advisors must pay close attention to the next generation of wealth creators and women leading this transition.

Today`s luxury buyers aren`t just purchasing real estate; they are investing in sanctuaries for their families and communities to gather. Understanding this shift from transaction to emotional legacy is what separates good real estate agents from trusted, lifelong advisors.}

How are you adapting your approach to connect with the next generation of wealth creators? Share your thoughts below.

🎙️ Catch the full conversation on the newest episode of Intelligent Luxury.

#RealmGlobal #IntelligentLuxury #PodcastLaunch #GenerationalWealth #LuxuryLifestyle

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Buying the beach house has nothing to do with the beach house—it’s about the people who occupy it.

As a massive transfer of generational wealth unfolds, client motivations are shifting. Riches are no longer measured purely in square footage or structural amenities, but in time, connection, and shared experiences.

In this insightful exchange from Episode 22 of the Intelligent Luxury Podcast, Asha Saxena and Mark McLaughlin discuss why advisors must pay close attention to the next generation of wealth creators and women leading this transition.

Today's luxury buyers aren't just purchasing real estate; they are investing in sanctuaries for their families and communities to gather. Understanding this shift from transaction to emotional legacy is what separates good real estate agents from trusted, lifelong advisors.}

How are you adapting your approach to connect with the next generation of wealth creators? Share your thoughts below.

🎙️ Catch the full conversation on the newest episode of Intelligent Luxury.

#RealmGlobal #IntelligentLuxury #PodcastLaunch #GenerationalWealth #LuxuryLifestyle

REALM is proud to partner with Graintree, bringing together two relationship-driven organizations committed to serving the world’s most discerning clients.
Through this partnership, REALM members gain access to Graintree’s expertise in tailored lending and financing solutions designed for complex, high-value real estate opportunities.
Together, we’re creating greater connectivity, expertise, and opportunity for our members and the clients they serve.
Welcome to the REALM community, Graintree!
Follow Graintree on LinkedIn to stay connected and receive their latest insights, news, and updates:
http://linkedin.com/company/graintree/

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REALM is proud to partner with Graintree, bringing together two relationship-driven organizations committed to serving the world’s most discerning clients.
Through this partnership, REALM members gain access to Graintree’s expertise in tailored lending and financing solutions designed for complex, high-value real estate opportunities.
Together, we’re creating greater connectivity, expertise, and opportunity for our members and the clients they serve.
Welcome to the REALM community, Graintree!
Follow Graintree on LinkedIn to stay connected and receive their latest insights, news, and updates:
http://linkedin.com/company/graintree/

Please join us in welcoming Diana Schwartz, of Miami, Florida, to REALM. 🌴
Licensed in both Florida and New York, Diana specializes in representing ultra-luxury properties across New York City, the Hamptons, and South Florida. With more than a decade of private investment experience, she brings a strategic perspective to advising entrepreneurs, executives, athletes, and investors on premier waterfront residences, new developments, and exclusive off-market opportunities.
Known for her discretion, extensive cross-market network, and relationship-driven approach, Diana has built a reputation for delivering thoughtful guidance and exceptional results for clients navigating some of the world`s most competitive luxury markets.
We`re excited to welcome Diana to the REALM community and look forward to the expertise and global perspective she`ll bring to our network.
Welcome to REALM, Diana!

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Please join us in welcoming Diana Schwartz, of Miami, Florida, to REALM. 🌴
Licensed in both Florida and New York, Diana specializes in representing ultra-luxury properties across New York City, the Hamptons, and South Florida. With more than a decade of private investment experience, she brings a strategic perspective to advising entrepreneurs, executives, athletes, and investors on premier waterfront residences, new developments, and exclusive off-market opportunities.
Known for her discretion, extensive cross-market network, and relationship-driven approach, Diana has built a reputation for delivering thoughtful guidance and exceptional results for clients navigating some of the world's most competitive luxury markets.
We're excited to welcome Diana to the REALM community and look forward to the expertise and global perspective she'll bring to our network.
Welcome to REALM, Diana!

AI can sit next to you as your silent research partner. But it can never teach you how to make a client feel understood.

In the high-net-worth space, technology isn`t here to replace human intelligence—it`s here to sharpen it. In this powerful exchange from Episode 21 of the Intelligent Luxury Podcast, @AshaSaxena and Moira Boyle discuss why data-driven preparation must be paired with genuine human connection.

Leveraging AI allows advisors to dig deeper, ask better questions, and enter every room fully prepared. But ultra-wealthy clients aren`t just looking for information or raw analytics; they are looking for trusted partners who understand their values, anticipate their needs, and show up with empathy and warmth.

Use AI to automate the research. Use your humanity to build the relationship. How are you leveraging your "silent research partner" to deliver a more thoughtful client experience?

#RealmGlobal #IntelligentLuxury #PodcastLaunch #WealthIntelligence #ClientRelationship

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AI can sit next to you as your silent research partner. But it can never teach you how to make a client feel understood.

In the high-net-worth space, technology isn't here to replace human intelligence—it's here to sharpen it. In this powerful exchange from Episode 21 of the Intelligent Luxury Podcast, @AshaSaxena and Moira Boyle discuss why data-driven preparation must be paired with genuine human connection.

Leveraging AI allows advisors to dig deeper, ask better questions, and enter every room fully prepared. But ultra-wealthy clients aren't just looking for information or raw analytics; they are looking for trusted partners who understand their values, anticipate their needs, and show up with empathy and warmth.

Use AI to automate the research. Use your humanity to build the relationship. How are you leveraging your "silent research partner" to deliver a more thoughtful client experience?

#RealmGlobal #IntelligentLuxury #PodcastLaunch #WealthIntelligence #ClientRelationship